Wisconsin Pavilion | 1964 New York World’s Fair | Architect: John Steinman
As the 1964 World’s Fair in Flushing Meadows, New York approached, it appeared that Wisconsin would not be represented. Costs to create an exhibit could exceed a million dollars and revenue for a project of this magnitude was not available. When Clark Prudhon of Pruden Steel Buildings in Evansville, Wisconsin learned that the state was about to cancel plans for an exhibit he stepped forward with a solution. He contacted architect John Steinman from Monticello, Wisconsin, and directed him to design a low cost structure utilizing materials provided by his company. The result was a Modernistic style rotunda 48 feet in diameter with 12 sides. Gold light pylons, which jut out at an angle, support six star-shaped canopies. The entire structure rises to a 60-foot peak. Extending from the peak is a 50-foot pole lettered “WISCONSIN”. The top of the rotunda has 120 panes of blue and gold glass. Mosaic file murals, depicting Native American designs, were applied to the base. At the close of the fair the structure was destine to be demolished. Ivan Wilcox purchased the structure for $5,000 and had it dismantled and trucked to Boscobel, Wisconsin. Wilcox’s intent was to rise funding to have the structure rebuilt in Boscobel. These efforts fell short. At the end of 1965 Central Wisconsin Broadcasting Inc. purchased the building parts and had the structure reconstructed alongside U.S. Highway 10. (From The City of Neillsville, Wisconsin website)
Kimball Block aka Brick Row
Built 1887
National City, CA
Central library. San Diego, CA. In progress

Enthusiasts from all over the world come to Palm Springs, CA every year during “Modernism Week” to marvel at one of the mid-century modern meccas on the planet. Imagine their delight when they see one of the foremost and iconic modernist architects walking down the street of a neighborhood he helped design. Everybody wave….it’s William Krisel!
William Krisel, along with former partner Dan Palmer, is famous for designing modern tract homes with flat, butterfly, or folded-plate roofs, open plans, and decorative concrete block walls. Palmer & Krisel’s client, George and Robert Alexander, developed the homes from 1955 to 1965, giving the town much of its modernist legacy.
Fight On William Krisel ’49 for bringing Modernism to the people!
Here’s a recent article on the icon in Trojan Family Magazine
Jonathan Segal Architect and Developer | San Diego, CA
Source: housedesigncollection.com
San Zhi, Taiwan was originally built as a futuristic resort destination. For some inexplicable reason it was never a success, and now all of the buildings are abandoned.
As an interesting side note, you can see it on Google Maps.
‘Back down to Earth with this, a particularly fine example of googie architecture in Fremont, California.’

Nothing says 50’s retro design, like Googie architecture. Googie burger in atlanta’s centennial park highlights the essence of this architectural form.
Carnitas & Cantilevers
The marriage of two great things: Mexican food and populuxe architecture.

